Performance-Based Lead Generation

Two acquisition channels. One goal.

More qualified leads. Mail Mediaz builds and manages targeted campaigns through cold email and paid advertising—so your business reaches the prospects most likely to engage.

Pay Per Qualified LeadYou pay based on agreed lead qualification criteria, rather than simply paying for marketing activities.
Acquisition Framework Built Around Your ICP
✉ Cold Email Proactive outreach
◎ Paid Ads Demand capture
Target audienceDefined before launch
Lead criteriaAgreed in advance
Channel mixSelected for your goals
Lead deliveryTransparent reporting
Performance-AlignedPay for qualified leads that meet agreed criteria.
Transparent DeliveryKnow what you receive and where leads came from.
Precision Built InTargeting starts with your ideal customer profile.
Designed to ScaleStructured campaigns built around your growth targets.
Our Lead Generation Services

Choose the acquisition channel that fits your market.

Your growth challenge determines the approach. Mail Mediaz develops and manages both outbound and paid acquisition campaigns, then focuses every activity on leads that meet the criteria you define.

SERVICE 01

Cold Email Lead Generation

We identify your ideal customer profiles, build targeted prospect lists and execute personalized outbound email campaigns to put your business in front of potential buyers.

  • Ideal customer profile research
  • Targeted prospect identification
  • Verified business contact data
  • Email infrastructure and deliverability setup
  • Personalized cold email campaigns
  • Response qualification and lead handoff
Explore Cold Email →

Best suited to businesses that can identify a focused prospect pool and benefit from direct, personalized outreach.

SERVICE 02

Paid Advertising Lead Generation

We build and manage paid advertising campaigns designed to attract people actively interested in your products or services.

  • Campaign strategy and audience research
  • Advertising creative and copy development
  • Campaign setup and management
  • Landing page and conversion optimization
  • Lead capture and qualification
  • Lead delivery and performance reporting
Explore Paid Ads →

Best suited to businesses with a clear offer, defined audience and a demand-generation environment that can benefit from immediate inbound interest.

A Better-Fit Starting Point

Which service is right for your business?

There is no universal channel. We evaluate your audience, offer, market and lead requirements before recommending how to reach potential customers.

Cold Email Lead Generation

For businesses with a precise target market.

Cold email is especially useful when the best prospects can be identified in advance and your sales team benefits from initiating direct conversations.

  • A defined B2B or high-consideration service audience
  • Specific decision-maker roles you want to reach
  • A service that benefits from consultative sales conversations
  • Enough prospect data to support focused list building
  • A sales process prepared to follow up on inquiries
Paid Advertising Lead Generation

For businesses ready to capture active demand.

Paid advertising can place your offer in front of people already researching a solution, provided the audience, offer and conversion path are clearly defined.

  • A clear service offer and compelling customer proposition
  • Defined geographic or demographic targeting
  • Search, social or display inventory aligned with intent
  • A landing page prepared to convert visitors
  • Budget and campaign parameters agreed before launch
Not sure which channel fits? That is exactly what the initial conversation is for. Mail Mediaz can evaluate both cold email and paid advertising against your requirements before recommending a campaign approach.
How We Work

From your requirements to qualified lead delivery.

A disciplined four-step process keeps targeting, qualification and reporting connected to what your sales team actually needs.

01

Understand Your Business

We learn about your services, target customers, service areas and ideal lead requirements.

02

Build Your Campaign

We select the right acquisition channel, develop targeting criteria and build the campaign infrastructure.

03

Generate & Qualify Leads

We launch campaigns, monitor performance and qualify incoming opportunities against the agreed criteria.

04

Deliver Your Leads

Qualified leads are delivered through your preferred process, with agreed reporting and transparent lead tracking.

Defined qualification. Transparent delivery.

Before launch, we agree on what a qualified lead means for your campaign. Leads are then evaluated against those criteria, so you know what your team is receiving and why.

Transparent commercial model: Advertising budgets are separate from our lead generation fees unless otherwise agreed.

Our pay-per-lead model means we agree on your target audience, lead requirements and qualification criteria before launching a campaign. You pay for leads delivered that meet those agreed requirements.

We offer both cold email and paid advertising. The right channel depends on your business, target audience and campaign objectives.

Qualification depends on the campaign and may include industry, location, company size, decision-maker role, budget and service requirements.

Advertising budgets are generally separate from our service fees and are agreed upon before campaigns launch.

Our core commercial model is pay-per-lead. Any setup fees, minimum commitments or additional campaign costs are discussed before starting.

Launch timelines depend on campaign requirements, infrastructure and targeting.

Leads can be delivered through an agreed CRM, spreadsheet, integration or other reporting process.

Your Next Acquisition Campaign

Let's Build Your Next Source of Customers.

Tell us about your business, target customers and lead requirements. We'll explore the right acquisition channel and prepare a campaign proposal around your growth goals.

Get a Lead Generation Quote →

No generic packages. No unnecessary commitments. Just a conversation about your growth targets.